Cookie Policy
Understanding how we use cookies to enhance your experience at Guzman y Gomez
1. Introduction
Welcome to Guzman y Gomez! We're committed to being transparent about the technologies we use. This Cookie Policy explains how and why cookies and other similar technologies may be stored on and accessed from your device when you visit our website at guzmaanygomez.top. This policy should be read together with our Privacy Policy.
By continuing to browse or use our website, you agree that we can store and access cookies and other tracking technologies as described in this policy. We believe in giving you choices, and you can manage your cookie preferences at any time using our cookie consent tool or through your browser settings.
Food Service Specific: As a food service provider, we use cookies to remember your delivery location preferences, maintain items in your shopping cart, remember your favourite menu items, and estimate accurate delivery times to enhance your ordering experience.
2. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, or other device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners information about how their site is being used.
How Cookies Work
When you visit our website, our web server sends a cookie to your device. Your browser stores this cookie in a small file. Each time you return to our site, your browser sends the cookie back to our server, allowing us to recognise you and remember your preferences. Think of it like a friendly waiter who remembers your usual order!
Session vs Persistent Cookies
- Session Cookies: These are temporary cookies that expire when you close your browser. They help our website remember what you've done on previous pages, so you don't have to re-enter information. For example, they keep items in your cart as you browse our menu.
- Persistent Cookies: These cookies remain on your device for a set period or until you delete them. They help us recognise you as a returning visitor and remember your preferences, such as your preferred delivery address or favourite dishes.
First-Party vs Third-Party Cookies
- First-Party Cookies: These are cookies set by Guzman y Gomez (guzmaanygomez.top). They're essential for our website to function properly and provide you with a seamless ordering experience.
- Third-Party Cookies: These are cookies set by other organisations while you're visiting our website. Examples include analytics providers like Google Analytics and social media platforms like Facebook. We use these to understand how visitors use our site and to show you relevant advertisements.
3. Why We Use Cookies
We use cookies for several important reasons that help us serve you better:
- Essential Website Functionality: Some cookies are crucial for our website to work. Without them, services like your shopping cart, user login, and checkout process wouldn't function properly.
- Performance Improvement: Cookies help us understand how visitors interact with our website, which pages are popular, and where users might encounter issues. This information helps us continuously improve our site.
- User Experience Personalisation: We use cookies to remember your preferences, such as your delivery location, language settings, and favourite menu items. This makes your experience faster and more personalised.
- Analytics and Statistics: Cookies help us gather statistical information about our visitors, including how many people visit our site, which pages they view, and how long they stay. This anonymous data helps us make better business decisions.
- Marketing and Advertising: Some cookies enable us to show you advertisements that are relevant to your interests. They also help us measure the effectiveness of our advertising campaigns.
4. Types of Cookies We Use
4.1 Strictly Necessary Cookies
These cookies are essential for our website to function and cannot be switched off. They are usually set in response to actions you take, such as setting your privacy preferences, logging in, or filling in forms.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
gyg_session |
Guzman y Gomez | Maintains your session state across pages | Session |
gyg_cart |
Guzman y Gomez | Stores items in your shopping cart | 7 days |
gyg_csrf |
Guzman y Gomez | Security token to prevent cross-site attacks | Session |
gyg_location |
Guzman y Gomez | Stores your delivery location for accurate estimates | 30 days |
gyg_consent |
Guzman y Gomez | Stores your cookie consent preferences | 1 year |
gyg_auth |
Guzman y Gomez | Authentication token for logged-in users | Session |
4.2 Performance and Analytics Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us understand which pages are the most popular and see how visitors move around the site.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes unique users by assigning a randomly generated number | 2 years |
_gid |
Google Analytics | Distinguishes users for each unique session | 24 hours |
_gat |
Google Analytics | Limits the rate of requests to the server | 1 minute |
_ga_* |
Google Analytics 4 | Persists session state for GA4 measurement | 2 years |
gyg_perf |
Guzman y Gomez | Tracks page load performance metrics | Session |
4.3 Functionality Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
gyg_lang |
Guzman y Gomez | Remembers your language preference | 1 year |
gyg_prefs |
Guzman y Gomez | Stores your menu and display preferences | 1 year |
gyg_fav |
Guzman y Gomez | Saves your favourite menu items | 1 year |
gyg_recent |
Guzman y Gomez | Stores your recent orders for quick reordering | 90 days |
gyg_restaurant |
Guzman y Gomez | Remembers your preferred restaurant location | 30 days |
4.4 Targeting and Marketing Cookies
These cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_fbp |
Used by Facebook to deliver advertisements | 3 months | |
_fbc |
Stores last visit from Facebook click | 2 years | |
fr |
Used for advertising and analytics | 3 months | |
IDE |
Google DoubleClick | Used for targeted advertising | 1 year |
NID |
Stores preferences and personalises ads | 6 months | |
gyg_ads |
Guzman y Gomez | Tracks internal promotional campaign effectiveness | 30 days |
5. Third-Party Cookies
We work with trusted third-party service providers who may place cookies on your device. Here's more information about our main partners:
Google Analytics
We use Google Analytics to understand how visitors use our website. This helps us improve our content and user experience. Google Analytics uses cookies to collect information about your visit, including pages viewed, time spent on site, and how you arrived. This data is anonymised and aggregated.
Privacy Policy: Google Privacy Policy
Facebook Pixel
We use the Facebook Pixel to measure the effectiveness of our advertising on Facebook and to deliver relevant advertisements to you on Facebook and its partner networks. The pixel may collect information about your browsing activity on our site.
Privacy Policy: Facebook Data Policy
Google Ads
We use Google Ads to reach potential customers through Google's advertising network. Google may use cookies to serve ads based on your prior visits to our website.
Privacy Policy: Google Advertising Policies
6. Cookie Duration
Different cookies have different lifespans. Here's a summary of how long our cookies last:
| Duration Type | Timeframe | Examples |
|---|---|---|
| Session Cookies | Deleted when you close your browser | gyg_session, gyg_csrf, gyg_auth |
| Short-term Cookies | 1 minute to 24 hours | _gat, _gid |
| Medium-term Cookies | 7 days to 3 months | gyg_cart, gyg_ads, _fbp |
| Long-term Cookies | 6 months to 2 years | _ga, gyg_consent, gyg_prefs |
7. How to Manage Cookies
You have several options for managing cookies on your device. Here's how you can control your cookie settings:
7.1 Browser Settings
Most web browsers allow you to control cookies through their settings. Here are instructions for the most popular browsers:
Google Chrome
- Click the three dots menu icon in the top right corner
- Select "Settings"
- Click "Privacy and security" in the left sidebar
- Click "Cookies and other site data"
- Choose your preferred cookie settings
Mozilla Firefox
- Click the hamburger menu icon in the top right corner
- Select "Settings"
- Click "Privacy & Security" in the left sidebar
- Scroll to "Cookies and Site Data"
- Adjust your cookie preferences
Safari (macOS)
- Click "Safari" in the menu bar
- Select "Preferences" (or press Cmd+,)
- Click the "Privacy" tab
- Manage your cookie settings under "Cookies and website data"
Microsoft Edge
- Click the three dots menu icon in the top right corner
- Select "Settings"
- Click "Cookies and site permissions"
- Click "Manage and delete cookies and site data"
- Adjust your preferences
7.2 Opt-Out Links
You can also opt out of specific third-party cookies using these direct links:
- Google Analytics: Google Analytics Opt-out Browser Add-on
- Google Ads: Google Ad Settings
- Facebook: Facebook Ad Preferences
- Network Advertising Initiative: NAI Consumer Opt-Out
- Digital Advertising Alliance: DAA WebChoices Tool
7.3 Our Cookie Consent Tool
When you first visit our website, you'll see a cookie consent banner at the bottom of the page. You can use this to:
- Accept all cookies
- Reject all non-essential cookies
- Customise your preferences by cookie category
To change your preferences later, simply click the cookie icon in the bottom corner of any page or look for the "Cookie Settings" link in our website footer.
8. Consequences of Disabling Cookies
Please Note: If you choose to disable certain cookies, some features of our website may not work as intended. This could affect your ability to order food online effectively.
Here's what may happen if you disable different types of cookies:
- Strictly Necessary Cookies: If blocked, you won't be able to use our shopping cart, complete orders, or stay logged in. These cookies cannot be disabled through our consent tool.
- Performance Cookies: If blocked, we won't be able to see how visitors use our site, which makes it harder for us to improve the user experience.
- Functionality Cookies: If blocked, we won't remember your preferences like your delivery location, language, or favourite items. You may need to re-enter this information each visit.
- Marketing Cookies: If blocked, you may still see advertisements, but they won't be tailored to your interests. You might see ads for products or services that aren't relevant to you.
9. Do Not Track Signals
Some web browsers have a "Do Not Track" (DNT) feature that sends a signal to websites you visit indicating that you do not want to be tracked. Currently, there is no industry standard for how websites should respond to DNT signals.
Our website does not currently respond to DNT signals in browsers. However, you can manage tracking through our cookie consent tool and browser settings as described above. We're committed to giving you control over your data and will continue to monitor developments in this area.
10. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. When we make significant changes, we will:
- Update the "Last Updated" date at the top of this policy
- Display a notice on our website informing you of the changes
- Request your consent again if required by law
We encourage you to review this policy periodically to stay informed about how we use cookies. Your continued use of our website after any changes constitutes your acceptance of the updated policy.
11. Contact Us
If you have any questions, concerns, or feedback about this Cookie Policy or our use of cookies, we'd love to hear from you. Please reach out using any of the following methods:
Get in Touch
Email: [email protected]
Phone: +61 8 8223 3526
Address: Plane Tree Dr, Adelaide SA 5000, Australia
Contact Form: Visit our contact page
12. More Information
For more information about cookies and online privacy, you may find these resources helpful:
- All About Cookies - A comprehensive resource about cookies and online privacy
- Your Online Choices (Australia) - Information about behavioural advertising
- Office of the Australian Information Commissioner - Australia's privacy regulator
- Our Privacy Policy - How we collect and use your personal information
- Our Terms of Service - Terms and conditions for using our website
Thank you for taking the time to understand how we use cookies. At Guzman y Gomez, we're committed to providing you with a great experience while respecting your privacy. If you have any questions, please don't hesitate to reach out!